With the global financial crisis having hit a number of people hard, we at ePlanner wanted to do something above and beyond in order to give back to our customers.
We thought about providing loyalty points which could be used towards future bookings, but decided against this for the following reasons:
- Even if we were able to provide 3% ($3 for every $100) of the booking price, it would have a minimal impact upon most customers and require them to spend a lot before they could see any significant benefits.
- Customers would not be given the chance of getting any benefits the first time they book.
- Its been done!
After much thought, we came up with an idea which we think is awesome and we hope you do too. What we decided to do is provide our customers with a fixed chance to win their holiday (products booked through ePlanner only) for FREE!
This means that unlike most competitions where there is a limited prize pool and everyone’s chance of winning is decreased as more people enter, we have an unlimited prize pool which grows with each booking made through us. As such, your chance of winning remains the same whether 100 or 1 million people enter the competition. How awesome is that!
Due to this type of competition not having been provided before, there were a number of challenges we had to identify and overcome to eliminate any risk of it being gamed and to ensure that all entrants are treated fairly and provided with the appropriate chance of winning.
After much R&D and an amazing effort by the ePlanner development team, we are finally ready to launch the competition!
At the moment, residents of some states are excluded from the competition due to licensing (refer to the terms and conditions), based upon the supplied address. These states will be included soon. Flights are also temporarily excluded, but will be included soon.
GOOD LUCK!